Market Director Health and Public Institutions

COWI

Market Director Health and Public Institutions – Buildings & Industry, West

Denmark

Lyngby or Aarhus, Odense or Vejle


Do you want to help shape some of Denmark's and the Nordic region's most important healthcare, education and public building projects? Can you build trusted relationships with key clients, grow business opportunities, and lead complex pursuits in a market with significant societal impact? And do you combine solid commercial acumen with deep insight into the health and public institutions sector? Then join COWI as our new Market Director for Health & Public Institutions within Buildings & Industry and apply your knowledge and curiosity to enable a better tomorrow.


Shape the future of healthcare and public buildings

To strengthen COWI’s customer-centric approach, we are looking for a Market Director to drive business development and coordinate sales efforts within Health & Public Institutions in our Buildings & Industry sector.


This is a key role in one of COWI’s strategic growth markets, covering healthcare, education, research, cultural facilities and public development projects across Denmark and the Nordics. You will help position COWI on major hospital developments, universities, public institutions, refurbishment programmes and other complex projects that contribute to the development of society.


What makes the role unique is its focused market focus. Unlike traditional line management roles, your focus will be on customers, business development and growth. Working closely with specialists, project managers and technical experts, you will build relationships, identify opportunities and grow COWI’s presence in the market. You will also become part of an experienced business development community that shares best practices and drives commercial excellence across COWI.


As part of a team of 25 experienced market professionals across COWI and Arkitema, you will work at the forefront of our business development efforts. Reporting to the Senior Market Director, you will collaborate closely with colleagues across the organization to deepen client relationships, unlock strategic opportunities, and lead pursuits from early engagement through to project win, contributing directly to the continued growth of our business.


With increasing investments in healthcare, public buildings and sustainable transformation, the market offers significant growth potential. Your sector insight, commercial mindset and customer understanding will help position COWI as a preferred partner for public clients and healthcare organisations across the Nordic region.


Your key responsibilities will include:

  • Grow business development and growth across the Health & Public Institutions market segment by identifying, prioritizing, and converting strategic opportunities.
  • Build and maintain close relationships with key customers, partners, and decisionmakers, acting as a trusted advisor and Key Account Manager for selected clients.
  • Develop and manage a healthy sales pipeline, manage Go/No-Go decisions, and drive capture planning for major pursuits and tenders.
  • Lead and support complex proposal processes, ensuring compelling value propositions and effective collaboration across disciplines and business units.
  • Provide direction and coordination for the Business Development team supporting the market segment, ensuring effective collaboration and delivery of market priorities.
  • Monitor market trends, upcoming investments, and customer needs to help shape market strategies and long-term growth initiatives.
  • Represent COWI externally through customer meetings, industry networks, conferences, and strategic partnerships.


Your skills. Our team. Together we design the future.

Like us, you believe that successful business development is built on trust, collaboration and long-term relationships. You are motivated by creating opportunities, understanding customer needs and bringing together the best teams to deliver value for clients and society. You thrive in a collaborative environment and enjoy working closely with fellow Market Directors and multidisciplinary teams to achieve shared goals.


To perform well in this role, it is essential that you bring solid market insight and a well-established network within healthcare, public institutions or the built environment sector. Equally important is your ability to build internal alliances and leverage the collective expertise of the organisation rather than acting alone.


On top of that, you will have:

  • A relevant educational background such as engineering, architecture, business or a related discipline.
  • Extensive experience in business development, client management, or market leadership within healthcare, public institutions, architecture, construction, or engineering consultancy.
  • Deep knowledge of public-sector customers, procurement processes, and market dynamics, combined with a well-established professional network.
  • Demonstrated skill in building trusted relationships with senior stakeholders and converting opportunities into long-term partnerships.
  • Experience contributing to large and complex tenders, proposals, and commercial negotiations.
  • Demonstrated ability to provide leadership, direction, and coordination across Business Development teams, account managers, and framework agreement holders, ensuring a shared focus on market growth and client development without formal personnel responsibility.
  • Solid communication and stakeholder management skills, with professional proficiency in both Danish and English.


A place to work and so much more

At COWI, we work together with our customers to shape a sustainable and liveable world. We do it by applying our knowledge and curiosity – and sometimes even our courage – to create the solutions the world needs today to enable a better tomorrow. We support our customers’ transition towards increased sustainability and strive to lead by example by embedding environmental management, social responsibility and good governance into our business practices. We value differences and development and cultivate an environment of belonging and collaboration – because that is what brings out the best in you, both at work and at home. With offices primarily located in the Nordic region, the UK, North America and India, we are currently more than 7,500 people bringing expertise in engineering, architecture, energy and environment into play.


Got more questions?

If you have any unanswered questions about the role or what we have to offer, please reach out to Senior Market Director Mikael Voldborg, Buildings & Industry, at [email protected], or Senior Talent Acquisition Specialist, Janne Nielsen, at [email protected].


Get to know us better on our website, www.cowi.com, where you can learn more about our projects, our strategy, what we aim to achieve, and what it is like to be part of COWI.


Before you apply

All you need to include in your application is your CV – no photo or cover letter required. Please add a short motivation for the role (4–5 lines) at the top of your CV. When it comes to photos, we prefer to form our first impression face to face rather than from a picture. If relevant, please also attach your portfolio.


Diversity is fundamental to COWI – inclusion is key

We are committed to creating a respectful and fair working environment where all employees feel a sense of belonging and have equal opportunities to thrive and develop. Our leaders act as role models for inclusive leadership and contribute to a culture where diverse perspectives and professional approaches are seen as a strength. We integrate diversity and inclusion into relevant decisions and processes, and when forming teams across architecture and engineering disciplines. We do this because it is part of our values – and simply because it is the right thing to do.

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