Digital Marketing & E-Commerce Specialist

WHAT DOES THE ROLE INVOLVE?

As Digital Marketing & E-Commerce Specialist, you will be responsible for strengthening Hilti Denmark’s digital presence and commercial impact online. You will collaborate closely with our marketing team and regional stakeholders to localize marketing content, manage campaigns, and create seamless digital experiences for both customers and internal teams.

What You'll do

• Manage and continuously improve Hilti.dk with strong content, first-class user experience, and increased conversion across the customer journeys.
• Plan and execute digital marketing campaigns with a strong focus on translation and localization, adapting product launches specifically for the Danish market and tracking their performance.
• Drive adoption of digital self-service solutions through testing and training.
• Implementing marketing lead flows and initiatives to support Salesforce.com pipeline building.
• Monitor and report on key performance indicators (e.g. traffic, conversion, customer engagement) and identify opportunities for improvement through analytics and insights.
• Maintain and optimize digital systems and processes.
• Contribute to cross-functional projects that support sales enablement and the digitization of customer interactions.

What You’ll Bring

• 2-5 years of experience with e-commerce or digital marketing, including campaign execution and platform management.
• Experience using tools such as Google Analytics, SEO, SEM, CRM and CMS systems to improve traffic, visibility, and conversion.
• Fluent in Danish and English, with strong communication skills and the ability to effectively present ideas to senior stakeholders.
• Enthusiasm and a passion for contributing ideas and solutions that drive digital innovation.
• A structured and proactive approach, with a proven ability to improve processess and enhance customer experience.

What’s In It for You

You will step into a role with real responsibility and clear impact on Hilti Denmark’s digital growth and customer experience from day one. This is a 1-year parental leave cover, offering a unique opportunity to gain hands-on experience and make a tangible difference within a global, high-performing organization. As Digital Marketing & E-Commerce Specialist, you will work with a wide range of tasks across digital channels, campaigns, and platforms, directly influencing performance and engagement online.

• A key role in strengthening Hilti Denmark’s digital presence and driving online commercial impact
• A dynamic and collaborative environment with close interaction across marketing, sales, and regional teams
• A varied role combining e-commerce optimization, campaign execution, and digital innovation
• A steep learning curve in an international company with strong digital and commercial focus
• Continuous development through structured onboarding, feedback, and collaboration with experienced colleagues

Why Hilti

Hilti is a global leader in construction innovation, with more than 34,000 team members across 120 countries. Guided by our purpose, Making Construction Better, we’re driven to keep learning, growing, and finding new ways to make a lasting impact. Here, you’ll be empowered to use your strengths, work with a global and inclusive team, and take on meaningful challenges. At Hilti, you’ll have the chance to make your ideas, achievements, and growth real through purpose, passion, and teamwork.

Commitment to Inclusion

At Hilti, inclusion is a key focus in how we work, lead, and grow together. We are committed to embracing diversity of thought and creating an environment that is inclusive of everyone, everywhere. We continuously strive to ensure every voice is valued and every team member feels empowered to contribute. By building on this foundation, we strengthen our teams, our innovation, and our impact, making construction better together.

Does this sound like you? We look forward to your application!

You can apply for this position by clicking “Apply now” and uploading your CV. You do not need to submit a cover letter, but we encourage you to include a few sentences in your CV about what motivates you to apply for the role. If you have any questions about the position, you are very welcome to contact our recruitment team at [email protected]